17+ Online Certification Courses on Video Marketing to Become a New Age Marketer

Video marketing is referred to as the promotion of products or services using videos. Video marketing helps to make people aware of the product and services in a much more engaging way than another kind of promotion. It also increases engagement on digital and social channels. Video marketing has now become an entirely different business.

A 2019 report by Wyzowl stated that around 87% of professionals use video marketing as their main tool. Video marketing is rising with platforms like YouTube, FaceBook, and other social media platforms, and there are marketers at companies like Filter Copy among others, who are leveraging this new and emerging format to create interesting marketing content.

Video marketing courses that are available online are one of the best ways to enter into this career. These courses help to learn video marketing and develop the required skills for better career opportunities.

17+ Online Courses on Video Marketing to Become a New-Age Marketer

These are some courses that will help to learn video marketing:

(Note: All the details mentioned in the table have been accumulated by the team at Careers360.)

1. Be a Video Production & Video Marketing Master-

This best video marketing course covers all the basics of video production and video marketing. The course discusses the importance of video marketing and how to effectively structure the pre-production process.

This video marketing certification course also helps understudies to learn advanced video editing techniques. The syllabus of the video marketing course online to learn video marketing covers the topics of video marketing formats, video production tools, the pre-production process, video hosting, and video marketing.

This course is available on Udemy.

Duration: 7.5 hours

2. Video Marketing Course: Learn How to Get Started with Your Video Marketing Strategy-

This course offers video marketing tutorials that help to create a video marketing strategy to attract, engage, and delight the audience. This is one of the video marketing courses that discuss creating an effective video marketing strategy, analysing video marketing efforts, and various online video types.

The syllabus here focuses on teaching students about creating a successful video marketing strategy, basic types of online video content, video production, and video metrics to track and analyze the work.

This course is available on HubSpot Academy.

Duration: 2 hours

3. Video Production Video Editing & Video Marketing Made Simple-

This course to learn video marketing helps understudies learn about different videography tools, video production, and video marketing techniques. This video marketing certification course discusses how to make instructional video lectures and increase engagement and the viral number of videos.

The syllabus of this best video marketing course covers topics of creating lectures, re-scripts, plans for animations, script, and scene development, and video marketing strategies.

This course is available on Udemy.

Duration: 7.5 hours

Also read - 15+ Free Online Courses to Create Amazing Video Content

4. Online Video Content Strategy-

This is the best video marketing course that covers everything about making the best video marketing strategy. The course discusses video editing and posting, understanding the audience, and how to make awesome content.

This video marketing certification course also discusses how to develop a content calendar. The syllabus of this course to learn video marketing covers topics of understanding online video platforms, content formats, and content strategy. The course also covers production posts and optimisation.

This course is available on LinkedIn Learning.

Duration: 2 hours

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5. Video Marketing Made (Ridiculously) Easy-

Probably one of those video marketing courses that offers deep insights into how marketers can come up with interesting, creative, and measurable video marketing campaigns. This video marketing course online also helps to build an engaging video and how to publish it for maximum discoverability.

The syllabus of this course to learn video marketing covers topics of video introduction, putting things on camera, video gear, editing videos, publishing videos, and promoting videos.

This course is available on Udemy.

Duration: 2 hours

6. Video Strategies for High Engagement-

This is one of the very short video marketing courses that discuss how to increase engagements and leads on a company or personal page. This video marketing course online discusses five strategies to do so. The course also provides real-world examples for the explanation of the strategies.

The syllabus of this course to learn video marketing covers topics of body language tips, strategies for posting the video and creating and using unique hashtags. The course also covers strategies for a viral video and using video to drive awareness.

This course is available on LinkedIn Learning.

Duration: 17 minutes

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7. YOUTUBE Video Marketing Mastery: Grow Your Business Online-

This is the best video marketing course that focuses on video marketing on YouTube and helps to become a professional YouTube expert. The course discusses how to grow an audience, optimise the channel, and strategies behind a YouTube channel. It also discusses types of videos that bring in a lot of focus.

This is one of the video marketing courses that cover topics of setting up a channel for success, creating avatars, making and uploading videos, and how to check to earn. The course also covers the understanding of YouTube video manager secrets.

This course is available on Udemy.

Duration: 4.5 hours

8. Social Media Video for Business and Marketing-

This is one of the video marketing courses that help understudies learn about how video as a format is essential for business growth and marketing at the same time. The course discusses strategic phases of the marketing funnel and how to repurpose video for maximum impact. It also discusses top-of-funnel, mid-funnel, and bottom-funnel content.

The syllabus of this course to learn video marketing covers topics of video and marketing funnel, five Ws of video content strategy, and analyzing different types of social media videos.

This course is available on LinkedIn Learning.

Duration: 1 hour

9. YouTube Marketing Pro: Create a Local Video Marketing Agency-

This is the best video marketing course for those who want to learn everything about local video marketing. It discusses who the customers are and what to offer them. It also discusses how much to charge for different types of marketing videos. This is one of the video marketing courses that focus on web video optimization and how to format a successful business video.

The syllabus of this course covers topics of video SEO, basics of the business, getting clients, producing a great video, and research and pre-production.

This course is available on Udemy.

Duration: 3.5 hours

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10. Making Business Videos for Customers

This course offers video marketing tutorials and tips for making business videos and focuses on the role they can play when integrated strategically in your marketing efforts. The course discusses planning production schedules and the best video content strategy for business growth. It also discusses online video marketing skills that are necessary to excel in the field.

The syllabus of this course to learn video marketing covers topics of video ideas, different types of videos, the best format and formula for videos, preparing to make videos, and planning and scheduling.

This course is available on LinkedIn Learning.

Duration: 48 minutes

11. Video Marketing: YouTube Marketing for Business

This is one of the video marketing courses that focus on how business owners and entrepreneurs could use YouTube for marketing their products or services. It helps to learn video marketing and how to build an online brand. It also discusses how to build ideal customers and drive targeted visitors to products and services.

You are going to get deep insights about topics such as YouTube branding, video SEO, social followers, equipment to make videos, editing software, and tips to gain subscribers.

This course is available on Udemy.

Duration: 1 hour

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12. Master Video Marketing for Your Business

This is the best video marketing course for people who want to learn video marketing to grow and market their businesses. The course discusses everything that is needed in a video to make a business grow. It discusses the basics of easy and seamless video production and ways to create videos that resonate with the product or service.

The syllabus of this course covers topics of off-camera video tools, trust & credibility, engaging with Google, camera hangouts, video editing, and some video editing tools. The course also covers creating an online brand, video monetization, and video visibility strategies.

This course is available on Creative Live.

Duration: 12.5 hours

13. Advanced Video Marketing for Beginners| Video Marketing Ads

This course offers video marketing tutorials in the form of classes to create high-quality digital marketing videos effectively for all platforms. It helps to learn video marketing and boost social media marketing engagement levels. The course discusses ways to initiate winning video marketing campaigns.

The syllabus of this course covers topics of video marketing introduction, video marketing campaigns, and advanced video marketing optimization tactics.

This course is available on Udemy.

Duration: 1.5 hours

14. Introduction to Video Content Marketing

This is the best video marketing course to learn about the basics of video marketing. The course teaches how to incorporate videos into marketing business, achieve business goals and objectives, and plan video engagement. The course also discusses 30 video ideas to never get stuck while creating videos.

The syllabus of this course to learn video marketing covers topics of content audit, event calendar audit, video essentials checklist, planning engagement, creative ideas, and video content calendar. The course also covers pre-production, post-production, and promoting videos.

This course is available on Skillshare.

Duration: 49 minutes

15. How to Create Video Marketing

This is one of the video marketing courses that focus on producing market video within 10 minutes. The course offers video marketing tutorials in the form of classes to do so. The course discusses ways to create promotional videos for social media platforms like Instagram and Facebook. Learners are offered a 360-degree view of the importance of video marketing, ways to save money, time, and energy, creating daily marketing videos, and a 10-minute video marketing challenge.

This course is available on Udemy.

Duration: 5 hours

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16. Essential Video marketing Course to Grow ANY Business-

This is one of the video marketing courses that focus on video marketing strategies to help grow the brand online. The course helps to learn video marketing and video marketing statistics. It discusses types of videos that do well and optimizing videos.

The syllabus of this course covers topics of video keyword research, time to post, where to distribute, the importance of thumbnails, and some important tools.

This course is available on Skillshare.

Duration: 1 hour

17. Learn Video Marketing in a Single Weekend

This course to learn video marketing helps to understand the skills needed to become a video marketer. The course discusses engaging video content, creating effective short video ads, and optimizing videos. This is one of the video marketing courses that also discusses the most effective online sales strategy.

The syllabus of this course covers topics of types of sales and marketing videos, designing content, creating and publishing videos, and ways to optimize videos.

This course is available on Udemy.

Duration: 6.5 hours

18. Video Marketing Basics

This is the best video marketing course to learn about the basics of video marketing and ways to develop great campaigns for businesses or clients. The course discusses understanding the audience and choosing the right goal in the sales funnel.

The syllabus of this course to learn video marketing covers topics of marketing basics, goals, metrics, calls to action, features, choosing an audience, positioning, generating trust, and paying to advertise.

This course is available on Skillshare.

Duration: 46 minutes

19. Video Marketing Success

This course provides video marketing tutorials to use videos for business marketing and profits. The course discusses the skills and techniques needed to promote business. It also discusses how to drive consistent and profitable traffic.

The syllabus of this course to learn video marketing covers topics of video essentials, equipment & recording basics, presentation, production, and sharing, and getting video seen.

This course is available on Udemy.

Duration: 2 hours

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Conclusion

These are 19 video marketing courses that will help to increase knowledge and knowledge about different strategies for a successful video. These courses help to learn video marketing and develop essential skills to gain insights into the business. Every brand or company needs to advertise its products and services and videos are one of the most engaging ways to do so.